Marketing fashion : strategy, branding and promotion / Harriet Posner.
Material type:
TextPublication details: London : Laurence King, 2018, cop. 2015.Edition: 2nd ed., reprintedDescription: 240 str. : ilustr. ; 26 cmISBN: - 9781780675664
- 1780675666
- Moda -- Trženje
- Fashion merchandising
- Clothing trade
- Branding (Marketing)
- Advertising -- Fashion
- trženje poslovno komuniciranje tekstilna industrija blagovne znamke strategija promocija elektronsko trženje
- marketing business communication textile industry brands strategy promotion electronic marketing
- HD9940.A2 P676 2019
| Item type | Current library | Collection | Call number | Status | Barcode | |
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SPAA Library General Collection | On Shelves | HD9940.A2 P676 2019 (Browse shelf(Opens below)) | Available | 0007537 |
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| HD7695 .A55 2019 Your health at work : an indispensable guide to physical and mental wellbeing / | HD9697 V544 2021 That will never work : the birth of Netflix and the amazing life of an idea / | HD9940.A2 K36 2022 Fashion entrepreneurship : the creation of the global fashion business / | HD9940.A2 P676 2019 Marketing fashion : strategy, branding and promotion / | HD9940.A2 S625 2022 Fashion & luxury marketing / | HD9999.W372 H384 2022 The practical guide to wedding planning / | HE5620.R53 I83 2019 Super pumped : the battle for Uber / |
Bibliografija: str. 225-226.
Kazalo.
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