Strategic decision making in the arts : case studies in arts and cultural entrepreneurship / Gary D. Beckman and Karl Androes.
Material type:
- text
- unmediated
- volume
- 9781032539584
- 9781032539577
- 706.8/4 23/eng/20240612
- HB615 .B4157 2025
Item type | Current library | Call number | Status | Barcode | |
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SPAA Library General Collection | HB615 .B4157 2025 (Browse shelf(Opens below)) | Available | 0004160 |
Includes bibliographical references and index.
"For entrepreneurs in the creative fields, decision making is both a necessity and an art. Applying creativity to strategic decisions requires skills developed over time. This textbook provides arts entrepreneurship students a series of case studies centering on decision-making models applicable to launching and sustaining arts businesses. Each case set in the book focuses on a particular arts entrepreneur within the context of a range of creative businesses, from performance to videography. To facilitate classroom adoption, the authors provide expert guidance on getting the most from case-study-based learning. Additional features include insights into the key decision-making models in each case, analysis by a leader in the arts entrepreneurship education field on the factors forcing a decision, and a broad view on the arts ecologies surrounding each example. Suitable for students in arts management programs as well, this book introduces readers to case-based learning via practical examples that give students insight into strategic decision-making in the creative industries"-- Provided by publisher.
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