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010 _a 2021027868
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016 7 _a018377454
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019 _a993960000
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020 _a9781315458779
_qelectronic book
020 _a1315458772
_qelectronic book
020 _a1315458756
_qelectronic book
020 _a9781315458748
_qelectronic book
020 _a1315458748
_qelectronic book
020 _a9781315458762
_qelectronic book
020 _a1315458764
_qelectronic book
020 _a9781315458755
_q(electronic bk.)
020 _z9781138208605
_qhardcover
020 _z9781138208612
_qpaperback
020 _z1138208604
020 _z1138208612
024 8 _a10.4324/9781315458779
_2doi
029 1 _aAU@
_b000069415409
029 1 _aUKMGB
_b018377454
037 _a9781315458779
_bTaylor & Francis
042 _apcc
050 0 4 _aHD9940.A2
_bK36 2022
072 7 _aBUS
_x070090
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072 7 _aBUS
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072 7 _aDES
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072 7 _aKNSX
_2bicssc
082 0 0 _a687.09
_223
100 1 _aKarra, Neri,
_eauthor.
_91937
245 1 0 _aFashion entrepreneurship :
_bthe creation of the global fashion business /
_cNeri Karra.
264 1 _aAbingdon, Oxon ;
_aNew York, NY :
_bRoutledge,
_c2022.
264 4 _c©2022
300 _a1 online resource (xii, 244 pages) :
_billustrations (some color)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
501 _aP.B
501 _aP.B
504 _aIncludes bibliographical references and index.
505 0 _aPart I. Fashion rising -- The birth of fashion entrepreneurship (1845-1895) -- Fashion, art, and beauty (1895-1914) -- Part II. Fashion diffusion -- Fashion amid war and depression (1914-1945) -- The golden age of haute couture (1945-1959) -- The changing face of the fashion business (1960s onward) -- Part III. Fashion entrepreneurship: theory and practice -- Building the fashion firm: entrepreneurial capabilities for fashion businesssuccess -- The fashion entrepreneurship model: dynamics creating sustainable competitive advantage -- Fashion business models: entrepreneurial drivers, opportunities, and challenge.
520 _a"Fashion generates over a trillion dollars in sales annually and has the priceless ability to beguile its customers around the world. Fashion Entrepreneurship: The Creation of the Global Fashion Business provides the first authoritative history of the global fashion industry, from its emergence to the present day, with a focus on the entrepreneurs at the nucleus of many of the world's influential brands. It shows how successive generations of entrepreneurs built and developed the brands, democratising access to fashion brands throughout the world. This book analyses the careers of the greatest fashion entrepreneurs from the 19th century onward, including such legendary names as Charles Worth, Coco Chanel, Christian Dior, Yves Saint Laurent and Giorgio Armani. It shows how this distinct form of entrepreneurship has arisen and what lessons new entrepreneurs can learn from the past to create thriving fashion businesses in today's rapidly changing modern world. Filled with fascinating stories from the world of fashion, as well as detailed business analysis and practical advice for people looking to create successful brands, Fashion Entrepreneurship is an essential read for students of fashion and entrepreneurship, and anyone looking to understand, and succeed in, this most glamorous of industries"--
_cProvided by publisher.
545 0 _aNeri Karra is a fashion business consultant, speaker, and author. She holds a PhD in Management Science from the University of Cambridge. She has served on the faculty of leading educational institutions including the London School of Economics, Imperial College London, London College of Fashion, the Royal College of Art, and IESEG School of Management. She is currently an Entrepreneurship Expert at Said Business School, University of Oxford. A fashion entrepreneur and founder of her own global luxury leather goods brand, Neri consults for emerging and established fashion designers and entrepreneurs, including the British Fashion Council and its designers.
588 _aDescription based on online resource; title from digital title page (viewed on October 13, 2021).
650 0 _aClothing trade
_xHistory.
_91938
650 0 _aFashion designers
_xHistory.
_91939
650 6 _aCouturiers (Créateurs de mode)
_xHistoire.
_91940
650 7 _aBUSINESS & ECONOMICS / Industries / Textile Industry
_2bisacsh
_91941
650 7 _aBUSINESS & ECONOMICS / Entrepreneurship
_2bisacsh
_91942
650 7 _aClothing trade.
_2fast
_0(OCoLC)fst00864754
_91943
650 7 _aFashion designers.
_2fast
_0(OCoLC)fst00921628
_91944
655 4 _aElectronic books.
655 7 _aHistory.
_2fast
_0(OCoLC)fst01411628
776 0 8 _iPrint version:
_aKarra, Neri.
_tFashion entrepreneurship
_dMilton Park, Abingdon, Oxon ; New York, NY : Routledge, 2021
_z9781138208605
_w(DLC) 2021027867
856 4 0 _3Taylor & Francis
_uhttps://www.taylorfrancis.com/books/9781315458779
856 4 0 _3EBSCOhost
_uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2957715
856 4 0 _3Taylor & Francis
_uhttps://www.taylorfrancis.com/books/e/9781315458779
856 4 0 _zClick here to view book
_uhttp://public.eblib.com/choice/PublicFullRecord.aspx?p=6738476
938 _aEBSCOhost
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938 _aTaylor & Francis
_bTAFR
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938 _aYBP Library Services
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938 _aYBP Library Services
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938 _aProQuest Ebook Central
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942 _cBK
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