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020			_a0753556324 _q(hbk.)
020			_a0753556332 _qpaperback
020			_a9780753556320 _q(hbk.)
020			_a9780753556337 _qpaperback
040			_cAE-ShPAA
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050		4	_aRC552.C65 _bM67 2021
082	0	4	_a613.2 _223
100	1		_aMoss, Michael, _d1955- _eauthor. _914880
245	1	0	_aHooked : _bhow processed food became addictive / _cMichael Moss.
264		1	_aLondon : _bWH Allen, _c2021.
264		4	_c©2021
300			_axxviii, 274 pages ; _c24 cm.
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
501			_aP.B
504			_aIncludes bibliographical references (pages 257-260) and index.
505	0		_aWhat's your definition? -- Where does it begin? -- We eat what we remember -- We by nature are drawn to eating -- Variety seekers are heavy users -- She is dangerous -- Give your willpower a boost -- The blueprint for your DNA -- Change what we value.
520			_aEveryone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that food is addictive, like drugs or alcohol? And to what extent does the food industry know, or care, about these vulnerabilities? In Hooked, Pulitzer Prize-winning investigative reporter Michael Moss sets out to answer these questions and to find the true peril in our food. Moss uses the latest research on addiction to uncover the shocking ways that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products and ways to exploit our evolutionary preference for fast, ready-to-eat foods. Moss goes on to show how the processed food industry -- including major companies like Nestle, Mars, and Kellogg's -- has not only tried to hide the addictiveness of food but to actually exploit it. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits. A gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought us to our current public health crisis, Hooked lays out all that the food industry is doing to exploit and deepen our addictions, and shows us why what we eat has never mattered more.
650		0	_aCompulsive eating _914881
650		0	_aConvenience foods _xHealth aspects _914882
650		0	_aFood additives _xHealth aspects _914883
650		0	_aFood industry and trade _zUnited States _914884
650		0	_aFood industry and trade _zUnited States _xMarketing _914885
650		0	_aNutrition _914886
650		7	_aCompulsive eating _914887
650		7	_aFood additives _xHealth aspects _914888
650		7	_aFood industry and trade _914889
650		7	_aFood industry and trade _xMarketing _914890
650		7	_aNutrition _914891
651		7	_aUnited States.
910			_aAE-Shpaa64
942			_cBK
999			_c1643 _d1643