TY - BOOK AU - Thaler,Richard H. AU - Sunstein,Cass R. TI - Nudge: the final edition SN - 9780141999937 AV - HB74.P8 T53 2020 PY - 2020/// CY - London PB - Penguin Books KW - Economics KW - Psychological aspects KW - Choice (Psychology) KW - Economic aspects KW - Decision making KW - Consumer behavior N1 - K_B; Includes bibliographical references and index N2 - "Every day we make choices--about food and other purchases, financial investments, our children's health and education, even the causes we champion or the planet itself. Unfortunately, we often choose poorly. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nudge shows how sensible "choice architecture" can help us to overcome the biases that lead to bad decisions and nudge us toward the best decisions for ourselves, our families, and our society"-- ER -