TY - BOOK
AU - Griffiths,Chris
TI - The creative thinking handbook: your step-by-step guide to problem solving in business
SN - 9781398607071
AV - HD53 G754 2022
U1 - 658.4/03 23
PY - 2022///]
CY - New York, NY
PB - Kogan Page Inc.
KW - Creative ability in business
KW - Creative thinking
KW - Thought and thinking
KW - Problem solving
KW - fast
N1 - Includes bibliographical references and index;
- Chapter -- 00: Introduction -- Why do we need new ideas, really?;
- Section -- ONE: Thinking about your thinking;
- Chapter -- 01: The decision radar;
- Chapter -- 02: Common thinking errors -- Selective thinking;
- Chapter -- 03: Common thinking errors -- Reactive thinking;
- Chapter -- 04: Common thinking errors -- Assumptive thinking;
- Section -- TWO: The solution finder;
- Chapter -- 05: The context for creative problem solving;
- Chapter -- 06: The solution finder step 1 -- Understanding;
- Chapter -- 07: The solution finder step 2 -- Ideation;
- Chapter -- 08: The solution finder step 2 -- Ideation toolkit;
- Chapter -- 09: The solution finder step 3 -- Analysis;
- Chapter -- 10: The solution finder step 4 -- Direction;
- Section -- THREE: The end of the beginning;
- Chapter -- 11: Commit to 'thinking differently';
- Chapter -- 12: Creative leadership;
- Chapter -- 13: Conclusion -- Where do you go from here?;
- Chapter -- 14: Appendix -- Activity answers;
- Chapter -- 15: Index
N2 - "Creativity directly impacts results and productivity, yet few of us understand how it happens or how to put it into practice. This book shows you not only how to get things done, but how to do them better and more creatively. The Creative Thinking Handbook provides the correct application for creative thinking and action, by offering clear, practical tools and strategies so that you can develop creative thinking skills and help find brilliant solutions for any professional challenge. Based on research and proven-to-work creative thinking models, Chris Griffiths and Melina Costi present a clear introduction to what creative thinking is, explain why we all need to do it and will help you generate ideas and make better decisions.The Creative Thinking Handbook gets you to think differently by thinking creatively"--
ER -