TY  - BOOK
AU  - Catmull,Edwin E.
AU  - Wallace,Amy
TI  - Creativity, Inc.: overcoming the unseen forces that stand in the way of true inspiration 
SN  - 9780593070093
AV  - HD53 C38 2014
U1  - 658.4/094 23
PY  - 2014///
CY  - Toronto
PB  - Random House Canada
KW  - Creative ability in business
KW  - fast
N1  - Includes index; P.B; Issued also in electronic format
N2  - "Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation--into the meetings, postmortems, and 'Braintrust' sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture--but it is also, as Pixar co-founder and president Ed Catmull writes, 'an expression of the ideas that I believe make the best in us possible.'"--From publisher
ER  -