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Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration / Ed Catmull with Amy Wallace.

By: Contributor(s): Material type: TextTextPublication details: Toronto : Random House Canada, c2014.Description: xvi, 340 p. : ill. (some color) ; 25 cmISBN:
  • 9780593070093
Subject(s): DDC classification:
  • 658.4/094 23
LOC classification:
  • HD53 C38 2014
Available additional physical forms:
  • Issued also in electronic format.
Summary: "Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation--into the meetings, postmortems, and 'Braintrust' sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture--but it is also, as Pixar co-founder and president Ed Catmull writes, 'an expression of the ideas that I believe make the best in us possible.'"--From publisher.
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Includes index.

P.B

"Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation--into the meetings, postmortems, and 'Braintrust' sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture--but it is also, as Pixar co-founder and president Ed Catmull writes, 'an expression of the ideas that I believe make the best in us possible.'"--From publisher.

Issued also in electronic format.

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