MARC details
000 -LEADER |
fixed length control field |
03694cam a2200409 i 4500 |
001 - CONTROL NUMBER |
control field |
18010854 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240528083652.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140117s2015 enk b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2014002023 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780415713665 (hardback) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780415713672 (paperback) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9781315883144 (e-book) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Description conventions |
rda |
Modifying agency |
DLC |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
NX634 |
Item number |
.R87 2015 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
700.68/1 |
Edition number |
23 |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
BUS000000 |
-- |
BUS043000 |
-- |
BUS074000 |
Number source |
bisacsh |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Rushton, Michael, |
Dates associated with a name |
1959- |
9 (RLIN) |
13338 |
245 10 - TITLE STATEMENT |
Title |
Strategic pricing for the arts / |
Statement of responsibility, etc. |
Michael Rushton. |
250 ## - EDITION STATEMENT |
Edition statement |
First edition. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
London ; |
-- |
New York : |
Name of producer, publisher, distributor, manufacturer |
Routledge, Taylor & Francis Group, |
Date of production, publication, distribution, manufacture, or copyright notice |
2015. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
ix, 106 pages : |
Dimensions |
23 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
500 ## - GENERAL NOTE |
General note |
SIBF2023 |
501 ## - WITH NOTE |
With note |
P.B |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (pages 101-103) and index. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"Pricing is complex, especially in the creative and cultural sector. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? Does it make sense to charge higher ticket prices but offer relatively low mark-ups on refreshments available inside the venue, or to have lower ticket prices but a high mark-up on refreshments? When does it make sense to partner with organizations (possibly not from the arts) to offer discounts? When should nonprofit or state arts organizations depart from profit-maximizing pricing strategies? Should ticket prices for a single performance remain fixed, or can it be beneficial to raise or lower ticket prices in response to surprisingly high, or low, demand? This accessible text provides a concise, practical, non-technical guide for setting prices. It brings the insights of sophisticated research into the art of pricing to the working arts manager or student, in accessible language, appropriate for students or practitioners with no formal training in economics"-- |
Assigning source |
Provided by publisher. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"With roughly half of all income for non-profit arts organizations in the United States coming from earned revenue rather than donations and state funding, the issue of pricing is paramount to success in the arts industry, yet pricing is not covered in any existing textbooks. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? When does it make sense to partner with organizations to offer discounts? Arts managers, whether working in the performing arts, museums or festivals, and whether in the commercial, non-profit, or state sector, need to make informed decisions on the prices they set. This accessible text provides the first concise, practical, non-technical guide for setting prices in the arts industry. Offering a practical introduction to pricing, this book is perfectly suited to students studying arts management /administration as well as new managers working in the creative and cultural industries"-- |
Assigning source |
Provided by publisher. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Preliminaries -- Setting a Single Price -- Segmenting the Market -- Two-Part Pricing -- Pricing Quality -- Pricing Quantity -- Tied Sales -- Dynamic Pricing -- Pricing for Mission. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Arts |
General subdivision |
Marketing. |
9 (RLIN) |
13339 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Pricing. |
9 (RLIN) |
13340 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
BUSINESS & ECONOMICS / General. |
Source of heading or term |
bisacsh |
9 (RLIN) |
13341 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
BUSINESS & ECONOMICS / Marketing / General. |
Source of heading or term |
bisacsh |
9 (RLIN) |
13342 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
BUSINESS & ECONOMICS / Nonprofit Organizations & Charities. |
Source of heading or term |
bisacsh |
9 (RLIN) |
13343 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
5969 |
Koha biblioitemnumber |
5969 |